Our Services
Great content should do more than sound good. It should be strategic, optimised, and designed to grow with your brand.
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At Collective Thread, we specialise in intelligent, performance-driven content that is tailored to your voice, goals, and audience. Every piece we create is grounded in thoughtful strategy and shaped by a collective of experts in writing, SEO, marketing, and industry-specific insight.
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We combine editorial craft with AI-informed optimisation, SEO intelligence, and marketing-style thinking to deliver content that connects and converts. Whether you’re building visibility, shaping your brand identity, or speaking to investors, we create content that works across platforms, formats, and markets.
What We Offer
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Editorial & copywriting: blogs, articles, interviews, product copy, and long-form brand storytelling
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Video scripting: short-form, long-form, tutorials, explainers, and branded content
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Email campaigns & newsletters: launch sequences, lead-nurturing flows, and retention messaging
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Investor communications: pitch decks, updates, reports, and whitepapers
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Website & UX content: homepage copy, landing pages, microcopy, and tone-of-voice development
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Thought leadership & ghostwriting: LinkedIn articles, bylines, essays, and executive communications
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Cant see what your looking for? All of our content is highly tailored and purpose driven. Contact us to discuss additional forms of content with one of our experts.
Our Process
Every project is different, but our process is built around three key steps:
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1. Discover
We start by understanding your brand inside out — its goals, audience, tone, and context. We dig deep into your industry, your competitors, and your vision.
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2. Shape
Our cross-disciplinary Writers Collective creates a tailored content plan. Whether it’s a single piece or a content ecosystem, everything is shaped for performance and long-term value.
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3. Create
We deliver sharp, search-optimised, strategically positioned content that reflects your brand and drives real results.
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Everything we create is bespoke. No templates. No recycled copy. Just smart, high-impact content with purpose.
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​We currently work in English, French, and Greek, and are expanding into additional languages upon request.
The Collective Thread Difference
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Our Writers Collective is a collaborative team of specialists across writing, SEO, marketing, strategy and major industries.
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A tailored, insight-led approach grounded in research and refinement
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A seamless blend of creativity and performance — content that reads well and ranks well
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Multilingual expertise in English, French, and Greek, with new languages on the way
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Transparent, flexible, and competitive pricing without compromising on quality
We create content that doesn’t just read well — it performs. Our clients have seen web traffic grow by over 180%, lead conversions multiply, and email engagement exceed industry averages.
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​Pricing: Every project is unique. We provide custom quotes based on your needs and scope. Reach out for a tailored proposal — we’d love to hear what you’re building.
Proven Results
We don’t just write for the sake of it. Our content delivers clear, measurable outcomes.
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Increased website traffic by 163% from just two blog posts
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Delivered email campaigns with open rates above industry standard, outperforming benchmarks
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Created content for automated email and referral schemes that helped increase qualified leads taking action by over 3x
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Supported high-growth teams with content used in successful product launches, fundraising rounds, and lead generation funnels
